The Royal College Of Art is hosting it's annual and innovative 'secret sale' this weekend. This exhibits nearly 3000 postcards from contemporary artists, designers and RCA graduates themselves. It is a truly original and exciting idea within its shadow of secrecy. You can view this sea of postcard sized artworks to as much as your hearts desire but you shall not know who they are by until you purchase the chosen piece. Under these naked conditions, stripped of any preconceptions of art you have or confidence of 'what is art' you may find yourself surprised what your eye favours without knowledge or prejudgement.I will be heading straight down for a look, curious as i will be to see what it is i really do like. Will it be for aesthetics, impact or shock value i acquire. We'll soon find out.
The exhibition is on at The RCA until tomorrow Friday 19th. And the sale will take place on Saturday.
I heart originality.
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